Terms of Service

Last updated: 28th August 2025

These Terms of Service (“Terms”) govern your use of AIMA (AI Marketing Analyst) (“we”, “our”, “us”) and our reporting tool that connects to the Meta Ads API (“Service”). By using the Service, you agree to these Terms. If you do not agree, you may not use the Service.

1. Eligibility

You must:

• Be at least 18 years old.
• Have the legal authority to bind yourself or your organisation to these Terms.
• Use the Service in compliance with all applicable laws, regulations, and Meta's Platform Terms and Policies.

2. Use of Service

The Service connects to the Meta Ads API to generate automated reports and insights for your account.

• You may use the Service solely for reporting and analysis purposes.
• You agree not to misuse the Service, including but not limited to:
• Attempting to gain unauthorised access.
• Interfering with or disrupting the Service.
• Using the Service in violation of Meta's Platform Terms, Advertising Policies, or applicable law.

3. User Responsibilities

You are responsible for:

• Keeping your Meta Ads account credentials and access tokens secure.
• The accuracy of the information you provide.
• The Service is a reporting tool and does not create, modify, or control your campaigns. You remain responsible for all campaign decisions, budgets, and ad spend.

4. Data Handling

We do not store raw Meta Ads data. Reports derived from your data may be stored in your account for up to 30 days and are then automatically deleted. If you disconnect your Meta Ads account, all associated reports are deleted immediately. You retain ownership of your advertising data. We claim no ownership rights in your Meta Ads account data. By using the Service, you grant us a limited licence to process your data solely for the purpose of generating reports for your account.

5. Availability & Disclaimer of Warranties

We strive to keep the Service available, but it is provided on an “as is” and “as available” basis. We do not guarantee that the Service will be uninterrupted, error-free, or free of harmful components. Reports are generated from Meta Ads data. We do not guarantee the completeness, timeliness, or accuracy of this data.

6. Limitation of Liability

To the maximum extent permitted by law:

• We are not liable for indirect, incidental, consequential, or special damages (including lost profits, lost ad spend, or loss of data).
• Our total liability under these Terms is limited to the greater of: (a) the amount you paid us for the Service in the 12 months before the claim arose, or (b) £100.
• Nothing in these Terms excludes or limits liability where it would be unlawful to do so.

7. Termination

You may stop using the Service at any time. We may suspend or terminate your access to the Service if you violate these Terms, Meta’s Platform Terms, or applicable law. Wherever reasonably possible, we will provide notice before suspension or termination, except in urgent cases (e.g. fraud, illegal activity, or security risks). Upon termination, your access will be revoked and your reports will be deleted in accordance with our Privacy Policy.

8. Changes to Terms

We may update these Terms from time to time. Updated Terms will be posted on our website with an updated “Last Updated” date. Continued use of the Service after changes means you accept the updated Terms.

9. Governing Law

These Terms are governed by the laws of [Insert Jurisdiction, e.g. “England and Wales”], without regard to conflict of law principles.

10. Contact Us

For questions about these Terms, please contact us at:

AIMA (AI Marketing Analyst)

London, UK

rob@fluenthq.com